Building a website is an exciting process. It involves strategic planning, design, development, and continuous maintenance. Whether you’re launching a personal blog, an e-commerce platform, or a business site, it’s crucial to align the website’s objectives with your target audience’s needs.

We look at how long it will take from conception to the website going Live below:

StepTaskQuestionsTimeframe
Define GoalsDefine website purpose – Identify target audience – Determine KPIs– What is the main objective of the website? – Who is the target audience, and what are their demographics? – What specific actions do we want visitors to take on the website?1-2 weeks
Research & PlanningConduct market research – Analyze competitors – Create sitemap & wireframes– What are the current industry trends? – How do competitors’ websites compare to our goals? – What pages/features should be included in the website?2-3 weeks
DesignDevelop visual identity – Design mockups & prototypes – Gather feedback– What branding elements represent our brand identity? – How can we create a user-friendly design? – Who needs to review and provide feedback on the design?3-4 weeks
DevelopmentSet up hosting/domain – Choose technology stack – Code frontend & backend – Implement responsive design– Which hosting provider/domain name best suit our needs? – What technology stack will enable desired functionality? – How do we ensure mobile compatibility?4-6 weeks
Content CreationWrite copy – Source/create multimedia content – Optimize for SEO– What messaging will resonate with the audience? – Where will we source multimedia content? – How can we optimize content for search engines?3-4 weeks
TestingTest across devices/browsers – Assess usability/accessibility – Address bugs– How do we ensure compatibility across devices/browsers? – What criteria will assess usability/accessibility? – How will we prioritize and address bugs?2-3 weeks
LaunchSet up analytics – Prepare marketing plan – Coordinate deployment– Which analytics tools provide valuable insights? – What marketing channels/tactics will be used? – Who needs to approve before deployment?1-2 weeks
Post-LaunchMonitor performance & feedback – Update content as needed– How will we track website performance? – What processes are in place for updating content? – How often will content be refreshed?Ongoing
Maintenance– Provide ongoing support – Backup data – Address technical issues– What security measures are in place? – How often will data be backed up? – Who handles technical issues and support?Ongoing
MarketingDevelop marketing strategy – Measure and analyze efforts – Refine tactics– Which channels will effectively reach the audience? – How will marketing efforts be measured? – How do we gather insights for refining tactics?Ongoing

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